From the American Legion:
“This year, for the first time, we are elevating the commemorations to include National Poppy Day™.
Last fall, the Legion’s National Executive Committee approved a resolution in support of declaring the Friday before Memorial Day as National Poppy Day. The American Legion has worked with the American Legion Auxiliary in support of the Poppy Program for many years. With the creation of National Poppy Day, this support can grow – but we need your support.
In an effort to bring greater attention to the symbolism of the poppy, we are working on a national effort to increase awareness and encourage community participation on May 26, 2017 – National Poppy Day. “